LO3: Get Your Funk On Treatment

Radio Programming Proposal

Get Your Funk On

 

 

 

 

 

 

These are not the final terms of the agreement between you and  Sheffield Live.  ALL aspects are negotiable.  Both parties will agree upon the final terms.  If interested, Jake, Molly or Annabel will contact you to schedule a formal meeting.  

This Treatment has been written by Jake McLean

 

Section 1

Name or title of program: Get Your Funk On

Length of show (maximum 60 minutes):  20 minutes

Genre or type of program: Funk/soul Music

Brief description / synopsis: A one hour show playing old funk/dance/soul music from the 90s to the audience hyped up and ready for the weekend. This show would be played at parties of all ages or getting ready to go out or even when you fancy a dance when making a cuppa.  It will be played from 9pm to 10pm on a Friday and Saturday night, this time to line up with what the target audience are doing, for example half 9:30 on I Friday night the younger audience would be either at a party or getting ready to go to a party or getting ready to go out. But the time and genre will also cover another section of listeners for example if adults were having friends round with a party or get together then the old music that was played when they went clubbing would be on the radio to have a dance or just look back on memories.  On top of the music that we are having on the show we will also do remixes of 90s funk and soul to reach the further audience such as the people that don’t like this genre but do like club music.

Production method: c Live c Recorded g Both

Section 2

Target audience

Time of day:08:00-11:00

Day(s) of the week: Friday and Saturday

Intended age of audience: from 16 to 50

Other target details: people that are into a similar genre

Section 3

Show Presenters/Hosts

# Of Hosts: 3 hosts

Name/Descriptions of hosts: Jake McLean, Annabel Slater, Molly Keyworth – all the presenters of the show will be informal and chatty with each other to have a local and relaxed theme to the conversation. This will make the listeners relax and relate to the presenters.

Delivery style: Informal and local presenters, the presenters will seem informal because our show is played just before people go out on Friday and Saturday night, so a friendly and happy delivery style is important because the audience would not be happy or even be there, if the style of delivery was a lot calmer and formal. We are trying to get the listeners to look forward to going out, not to bore them. The presenters will also have a comedic theme to there delivery to the audience, this is because we want people to by happy and hyped up to go out, for example is someone was 50/50 about going out the comedic theme to the show would cheer them up and then get them excited with music.  

 

Resources required

                  Human: presenters, advertisers, producers, directors, managers

                  Equipment:

Equipment:

IMac –  £1,599 - we will need PC and Macs to hold all content of the show and to use Software

(PC) – £199.99 - we will need PC and Macs to hold all content of the show and to use Software

Monitors - £71.90 x3 – to see music and jingles and other contents that feature on the show

Microphones – £29.99 x5 - to recorded presenters (and guests if on show)

Mixing Desk – £239.00 to mix all audio together smoothly through the show

Desk –  £255 to hold all hardware using in the show

Chairs –  £51 x10 - for presenter’s comfort 

CDs – £5.60 – to hold tracks and other audio on the on the show

Disc drive – £16.99 – hold all content

Extension leads – £39.99 – to give power to all hardware in use

Paper – 4p per sheet – take notes or have questions ready for guests 

Printer – £29.99 – to print queue sheets and agendas

Pens – £1.79 each – for notes and writing during the show

Headphones –  £17.99 – to listen the music played back and how the show is running

Spit guard – £39.99 – to keep microphones in best quality

Cubase 7 -  £135 – To make and edit music

Adobe Audition –  £194.34 - To make and edit music

PRS License - £300 per year – To be licensed in work that we do.

Total = £3864.35

£1500 per 2 weeks for a 30 second adverts for your radio.

£30 a month for 4 shows a month.

Location: Sheffield Live and UTC

Production time (recording and editing): 

The first thing that we would look into is the planning of the show, looking at the content and style, we would need a script and running order to see how it would flow as well as experience with the software and equipment we are using, which would take up to a week. we would also need sometime to practise the script and running of the show before hand which could take up to one or two days. The interviews and phone ins will be pre recorded and edited before going on the show to make sure there is no offensive illegal issues featured to stay with in Ofcom regulations. 

Additional information

(Include schedule / structure)

Content of show (items, features and articles): The Content of the show will contain different interviews, news and features such as interviews with the audience that are listening to the show, the interview will range from young listeners listening to the remixes to the older audience that will listen to the old original songs from the 90s. The show will also contain a news part, which will look into the artists of the songs such as the 90s artists that are still going and are still making music or the artists that are making a come back from the 90s into the modern music and also the DJs that do the remixes of the original songs as well as the new upcoming DJs that people should have a listen to. 

Examples of questions and issues to be raised for interviews:

a couple of interviews questions that I will prepare and ask the people that will phone in is:

• What is your favourite 90s song?
• What memory do you link with this song?
• What is your favourite 90s artist? 

The interviews may also contain new DJs that have a interest in the 90s music and want a chance in getting out there with their songs some questions that we would ask these people are:

• What made you want to do this
• Which is your favourite mix
• which is your favourite track that you have made

Styles of music to be used: The style of the music that will be featured on the show is 90s funk and soul music, but also modern remixes of the old 90s originals some examples of songs that we would play are

• Michael Jackson - Rock With You 
• Nightcrawler's - Push the feeling (DJ S.K.T Remix 2013)
• Tom Browne - Jamaican Funk

Will your program use advertising to make a profit?   c Yes  c No  c Maybe

Yes, Our program will feature adverts that will relate to the radio show, the first one of our adverts will be for O2 Academy Sheffield. This is because the DJ that we will feature on the show and songs that feature on the show will be heard and seen at the O2 Academy Sheffield which will benefit them and us.

The Second of the Adverts are is an advert for mercury taxis which again link in with our show because the show is played just before people will go out or at a party and people that will listen to this show will be wanting a taxi to go to town or wanting one ready to leave town or go to a party or leave one.

Our third Advert is for the independent record shop "Record Junkee" which is located in Sheffield. Again this links well with the show because it features records from 90s classics that will be played on the show, as well as the records linking with the DJs Mixing. 

Additional Details:

Target Audience: I think that my product is different from the others out there because other radio shows consist of old 90s or 80s original tunes OR a DJ remix set but mine includes both therefore has a much wider target audience because it has the younger audience that likes the remixes and the older that likes the originals but as well as that it introduces the younger audiences to the original songs that the remixes came from as well as showing the remixes to the older audience. The age range for my target audience would be from 14 to 40/50 because the people that was listening to the 90s original when they were out at parties are now the older target audience and the younger target audience are the ones going out now listing to the remixes. The gender of the audience will be mixed, i don't think that any of the songs and content will be favoured more by a particular gender, I think it is for all ears to listen to. In the ABC1s categorising my audience would be C2/D because half of the audience will be teenagers that will be in education and not in full time work and the other half of my audience will be the older adults that go out to town or parties on the weekends and prefer lots of fun. I provide the gap in the market because other radio shows provide one of the other, but I provide both types of music such as 90s originals and the remixes.

Gap in the market: The Unique selling point for my radio show is that it features original music for the older audience to listen to as well as the remixes of the popular original tracks for the younger listeners. 

Future Developments: Future developments for this show would be to work on a music TV channel that could feature new music videos made for the new up and coming DJs we would feature on the show, Also host events at local venues for our artists featured on the show.